Archive for September, 2008

de Blob

September 29, 2008


This pre-rendered attract loop to promote the new Nintendo Wii game, de Blob was nothing short of a dream job. (THQ owned) Games developer, Bluetongue Entertainment gave us the characters and some situations, and a lot of creative license to come up with a story and follow it through to the end. It was a lot like making a short film and we had a lot of fun doing it.

A lot of cut-scene sequences in video games are rendered by the game engine, so getting to do a pre-rendered scene gave us the bonus of giving it the exact polished look we wanted.

de Blob was released last week and has received some positive reviews.

http://www.abc.net.au/tv/goodgame/

http://au.wii.ign.com/dor/objects/947046/de-blob/videos/wii_deblob_vidrev_092308.html

The attract loop was directed by Brodie McCrossin and Ari Gibson. We also got the opportunity to animate the final cut scene in the game, but you’ll have to finish the game to see that one ;)

Front Page News

September 23, 2008

For those of you who aren’t locals, our Rundle Mall TVC made the front page of our newspaper a few days ago:

http://www.news.com.au/adelaidenow/story/0,22606,24363572-5006301,00.html

So, apparently we’re partly to blame for giving young girls a negative body image, instead of turning them into shopaholics. There were some interesting comments from readers of the article online.

It must have been a slow news day. Art usually needs to include teenage nudity these days to be newsworthy enough for a front page.

Animation is the art of exaggeration. The choice to use or watch animation is a conscious choice to take a departure from realism. However obvious this may appear, it has never stopped criticisms that animation can influence negative behaviours.

The article did give us all bit of a chuckle. After all, for the first time people weren’t complaining about all the landmarks being in the wrong places!


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